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Showing posts from November, 2026

Audience classification: Demographics and Psychographics

  Audience classification: Demographics and Psychographics 1. Media companies classify people / potential audiences into groups based off of            stereotypes such as race, gender, age etc... 2. The names of the 7 different psychographic groups that Young and Rubicam use  to profile audiences are: the mainstreamer, the aspirer, the succeeder, the explorer,  the reformer, the struggler and the resigned. 3. I believe i belong in 2 of those groups: the mainstreamer and the aspirer because i aspire to be like other people and i follow trends that everyone else does, hence  the  mainstreamer. 4. In my opinion, the target demographics for the heat magazine cover of  "Beckhams in crisis" are most likely people of the female gender aged 18 - 40 and  their social grade is either c1, c2 or d 5. The most likely psychographic groups that would enjoy this kind of magazine are  the mainstreamers (who seek comfort in the famili...

Blog feedback and learner response

 I didn't get an e-mail from you Ms Daniels or Mr Pall. In my opinion, my strongest piece of work so far in media was the parrot task that i had to colour in using my own palette and colours that i picked out from a chosen image using adobe photoshop. I also believe that my weakest post was my first one in media since i didn't really know too much about media and how to operate blogs but now i think i know enough to be producing much better work here and in lessons. I think that i also need a lot more practice on the subject of Mise-en-scene since i wasn't in for many of the double-period lessons that the class went over it in and i don't yet have a goood cemented idea about Mise-en-scene.